Commentary

On the hunt for blogging momentum

by Andy DeSoto on December 30, 2008

Nobody seems to be having real fun, and I guess that’s why I’m having a hard time writing about it.

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Oftentimes, I find a way or two to wiggle my social media know-how into the organization’s everyday proceedings, but the release of HD quality video on YouTube and Facebook has sent my work straight into high gear.

Why? As I upload beautiful concert footage in 720p, a format heretofore rarely utilized in wide distribution, it’s occurring to me that I am uploading the only high definition video footage of wind bands on either YouTube or Facebook.

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The Simplification era is nigh

by Andy DeSoto on December 8, 2008

With the developments of the last month and a half or so, it’s clear to me that the needs of the social web have moved past filtering. As the economy impacts the tech sphere, once-sturdy Web 2.0 startups crumble, and even the most powerful publishing companies begin to feel the strain, I’m realizing that what I and many fellow users need now is simplicity, a step beyond mere filtering– it’s what we reach once we’ve refined, drilled down, and pared away all but the necessities of our social web and social media experiences.

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